Our process - How we work
Three phases: scope the work, build in sprints, launch with support. Built for projects where the details matter.
Discover
Every engagement starts with your business context, technical constraints, and launch goals. We scope migrations, new builds, and custom work against what the platform and your team can support.
You get a written scope, architecture notes, a timeline with milestones, and a cost breakdown before build starts.
Included in this phase
- Requirements gathering
- Technical specifications
- Timeline & milestones
- Scope & budget sign-off
Design & Development
Design and development run in parallel once scope is locked. UI work happens in Figma; engineering follows the architecture we agreed on in discovery. We ship in sprints so you can review working software, not slide decks.
Your point of contact is the engineer writing the code. Updates are regular, written, and tied to what shipped that week.
Included in this phase
- UI/UX design in Figma
- Frontend & backend development
- Quality assurance & testing
- Regular progress check-ins
Launch & Support
Launch includes QA, performance checks, and a cutover plan built for zero downtime. After go-live we stay on for fixes, monitoring, and the next round of work when you need it.
Included in this phase
- Testing. Pre-launch QA across checkout, integrations, and edge cases.
- Deployment. Go-live support with zero downtime and post-launch monitoring.
- Ongoing support. Retainers and ad-hoc work for fixes, features, and platform updates.
Our values - How we hold the work
Clear scope, careful execution, and pricing you can reconcile to the work shipped.
- Technical precision. Maintainable code, tested integrations, and performance treated as a launch requirement. Shortcuts in discovery show up in production.
- Transparent pricing. Estimates tie to scope. When requirements shift, we say so early and re-price before the work expands.
- Practical architecture. We recommend the setup that fits the project, not the stack we want to use. Shopify Plus, Webflow, headless, or custom—whichever solves the problem with the least long-term cost.
- Right tool, right job. Not every problem needs a custom build. We will tell you when Shopify native, Webflow, an off-the-shelf app, or a lighter integration is the better call.
- Long-term partnerships. Many clients stay on retainer after launch. Continuity through the codebase, without re-onboarding every quarter.